If you thought Paige Spiranac’s 31-day Halloween takeover was wild, wait till you see what Jena Sims just pulled off. Brooks Koepka’s wife turned up the heat on Instagram with a ‘Festival of the Dead’ teaser featuring a fresh Halloween twist: seven bold, swimwear-inspired costumes that brought summer back for one last haunting hurrah. And yes, she’s bringing the competition right to Spiranac’s doorstep.
Sports Illustrated Swimsuit went all in, posting Sims’s daring costume lineup with the caption, “Our take on Halloween looks a little something like this!” So, what’s on her spooky season roster? Sims brought out a range of looks from an 80s workout queen to ‘Devil Wears Prada,’ an alien, a flamingo, and even Emily from Emily in Paris. She didn’t just turn heads—she started a fan frenzy. “Devil Wears Prada is a 🔥ball of amazingness,” one fan gushed, while another called the whole set “a genius idea.”
This year’s Halloween isn’t just a one-off for Sims; she’s a seasoned costume pro. Flashback to 2023 when she and Koepka nailed a Mario-themed family ensemble, complete with Sims as Princess Peach and their dog Cove as a tiny, adorable Bowser. Fans are already asking for this year’s family costume scoop, suggesting everything from mini flamingos to matching flamingo looks with their baby, Crew.
But the Halloween showdown doesn’t end here. Spiranac’s 31-day costume marathon has been unfolding since October 1, with daily reveals on her ‘Passes’ page, stirring up even more buzz with her bold Velma debut. Now, as fans of both divas pick sides and root for their favorite Halloween queen, one question lingers: who will rule this year’s ‘Festival of the Dead’? Get ready for a spooky season like no other—where the costumes are fierce, and the stakes are higher than ever.