Nissan has announced the opening of the Heritage Cars & Safe Drive Studio, an innovative platform in the metaverse designed to educate visitors about road safety, offering a unique opportunity to interact with iconic historic vehicles.
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This initiative, developed in collaboration with universities and the Traffic Safety Future Creation Lab, aligns with Nissan’s commitment to enhance road safety education through cutting-edge technology.
The studio celebrates Nissan’s 90th anniversary year, which began in December, featuring three iconic models from the brand’s past, the Silvia Q’s, the Skyline 2000GTX-E, and the Datsun Fairlady SPL213, each set in a meticulously created virtual environment that reflects its era.
These scenarios not only provide settings for photography and video opportunities, but also interactive spaces where visitors can participate in mini-games and activities that convey crucial road safety lessons.