F1 Academy – Jessica Edgar is pleased to announce that American Express has become an official partner. British driver Jessica Edgar will now display the American Express brand.
American Express has joined F1 Academy as an official partner. Last year, they were announced as the Official Payment Partner of Formula 1 in the Americas.
The American bank will have its brand displayed on Edgar’s car #17, operated by Rodin Motorsport. The American Express and Shop Small brands will be prominently displayed on the car.
American Express’s Shop Small brand is a program dedicated to supporting small local businesses throughout America.
Susie Wolff, Managing Director of F1 Academy, expressed gratitude to American Express, stating: « American Express is a major global company in the payment sector and a strong supporter of small businesses and entrepreneurs worldwide. We are proud to welcome them as an Official Partner of F1 Academy. We thank American Express for embracing our vision and demonstrating their commitment to empowering women in sports and inspiring the next generation of female drivers. »
Exciting news! American Express will officially join the F1 Academy grid as a partner. They will collaborate with British driver Jessica Edgar in car #17. We look forward to seeing the achievements we can reach together, both on and off the track. #F1Academy #WithAmex #MiamiGP
Starting from the second stage of the seven-stage series in Miami, Jessica Edgar will display the distinctive blue American Express brand.
As part of their partnership with F1 Academy, American Express will promote a local restaurant in Miami called Caja Caliente through branding on the car.
De plus, American Express organisera un événement pour les membres de la carte le 1er mai, avant le Grand Prix de Miami. L’événement, intitulé « Une célébration des femmes avec Drive », rendra hommage aux femmes dans les affaires et dans le sport. Des invités spéciaux et la chanteuse américaine Camilla Cabello seront présents pour célébrer avec la F1 Academy.
Elizabeth Rutledge, Directrice du Marketing chez American Express, s’est dite enthousiaste à propos du partenariat mondial avec la F1 Academy pour la saison 2024. Elle a souligné l’engagement d’American Express à soutenir les communautés et à créer des opportunités égales pour les femmes, à la fois sur et en dehors de la piste. Le partenariat vise à mettre en lumière l’impact des petites entreprises appartenant à des femmes dans les communautés locales.