Lewis Hamilton, the seven-time Formula 1 world champion, has become a renowned figure in the fashion world. Known for his extensive collection of designer clothes, Hamilton often showcases his outfits during race weekends. Despite challenging weather conditions, such as scorching races in the Middle East, Hamilton chooses to wear his fashionable attire instead of weather-appropriate clothing.
Recently, Hamilton made a statement at the Met Gala by wearing a Burberry outfit, further solidifying his influence in the fashion industry. Over the years, the 39-year-old driver’s appeal in the fashion world has grown significantly. Alongside his prominence in fashion come a set of additional responsibilities that Hamilton voluntarily takes on, even in unfavorable climates at various circuits.
When asked about his dedication and high fashion standards, Hamilton explained the difficulties he faces in giving visibility to designers. Despite the extreme heat in Middle Eastern countries, Hamilton continues to wear fashionable clothes, using his platform to convey messages. He considers this a necessary sacrifice for the sake of fashion.
During each Formula 1 weekend, Hamilton can be seen wearing exclusively designed outfits. This has earned him a dedicated fan base that admires his impeccable style. However, managing such a large audience requires meticulous planning and organization to ensure his outfits are ready in advance. Hamilton reveals the intricate process of collaborating with designers and brands to create his unique looks.
Hamilton reveals that he carefully examines collections from brands he admires and also collaborates with up-and-coming designers to give them a platform for success. By supporting these designers, Hamilton aims to help them establish themselves as global fashion icons.
Despite the demanding schedule of Formula 1, which takes place 24 times a year, Hamilton expresses his disappointment at only being able to showcase his sense of fashion four times a week, specifically during race weeks. However, his fans eagerly await each race weekend, especially the upcoming event in Imola, where Hamilton will make a fashion statement at Ferrari’s home circuit after signing a contract with them before the start of the season.