Williams Racing announces a small change in its livery for the upcoming Formula 1 Monaco Grand Prix. The team will feature the iconic Duracell Bunny on its FW46 car, showcasing its partnership with the American battery manufacturer. The pink Bunny will be displayed on the engine cover while Alex Albon and Logan Sargeant race through the famous streets of Monte Carlo. This collaboration aims to promote the new Duracell Optimum battery innovation, which will be highlighted in a TV commercial centered around Williams. The commercial will air in 15 European and South American countries, showing the Bunny unlocking the next level of power to match the team’s high performance. James Bower, Commercial Director of Williams Racing, expressed excitement at uniting an iconic symbol with an iconic race track, and looks forward to racing with the power and energy that Duracell Optimum represents. Daniel Sierra, Vice President of Marketing at Duracell, also expressed excitement about the collaboration, stating that they are thrilled to bring their next level of power to Formula 1 and beyond, showcasing the enduring spirit of the Duracell Bunny on the streets of Monaco.
